Fischy Music

Fischy Music successfully crowdfunded £30,264 from 318 supporters on Crowdfunder in September 2019.

Fischy Music, a Scottish charity that has been running for 20 years were crowdfunding to make 10 new songs in order to help boost children’s emotional resilience and mental well-being. They exceeded their original crowdfunding target and are now making more than 10 songs with the money raised.

We worked with Fischy Music and helped them manage their whole campaign. They used a mix of email and social marketing as well as offline activities such as busking to bring together their crowd and funding. We had weekly check-ins with Fischy Music as they followed our strategy to succeed and we provided feedback and advice for the content they created.

Creative Director, Stephen Fischbacker wrote about the experience, “From the very start of working with Jes at Crowdfund 360 to the end of the campaign several months later it was both an effective and fun (and at points scary!) experience. Jes really knows her stuff but has a light touch and is able to both see the big picture as well as the small details. When we were flagging after about 1 month of the campaign she came into our office and lifted our spirits, helped refocus our efforts, it was a real turning point in the campaign. It was a very ambitious target we set but Jes guided us, gently encouraged us and all with good humour.”